Mike Khaytman

SEO Lead

Lead comprehensive SEO strategy and execution for 8+ enterprise clients including Regulator Marine, Skiers Choice, Jayco, and Entegra Coach. Spearhead AI-driven content generation workflows and manage technical SEO implementations across multiple CMS platforms.

• Successfully managed SEO initiatives across marine industry leaders and automotive/RV sectors
• Pioneered AI-integrated content workflows that enhanced production efficiency while maintaining quality
• Developed standardized processes for keyword research, content optimization, and performance tracking

Senior Marketing Strategist

Spearheaded SEO and PPC strategy development for a boutique agency. Leveraged advanced AI tools to identify scalable backlink opportunities and optimize content creation, significantly enhancing campaign efficiency.

Monthly Traffic Increases

• Drove monthly traffic increases ranging from 100% to over 1000% for diverse local and national brands
• Built AI-driven frameworks that enabled tripling client capacity without adding headcount
• Conducted technical SEO audits that led to substantial gains in organic visibility

SEO Product Manager

Managed SEO offerings for 40+ client accounts concurrently at boattrader.com. Collaborated directly with engineering and product teams within an Agile framework to drive SEO recommendations across hundreds of managed client websites.

• Drove internal alignment by developing SEO education materials and sales training decks
• Successfully delivered results for over four dozen clients simultaneously
• Pioneered the adoption of Looker Studio for advanced analytics and reporting

Digital Marketing Specialist

Launched the marketing department from scratch by developing and executing integrated PPC, SEO, content marketing, and social media strategies. Implemented an SEO plan that boosted organic search traffic and improved conversion rates.

• Drove rapid growth in a challenging industry by securing influencer partnerships and mainstream media placements
• Established a comprehensive content strategy to elevate brand visibility

Marketing Director

The role that defined my career trajectory. Recruited, trained, and managed a marketing team while transforming a small operation into a multi-million dollar business through sustained SEO, content, and outreach efforts.

Annual Revenue Growth

• Scaled annual revenue from $400K to $12M through SEO and unconventional digital growth strategies
• Achieved 100% year-over-year growth at the company's expansion peak
• Transformed junior hires into skilled marketing professionals